Boris Jabes, the co-founder and CEO of Census, explains the transformative potential of composable Customer Data Platforms (CDPs) for marketers. He sheds light on the bright future of better marketer-data team collaboration by harnessing data for more effective and efficient customer engagement.More
Tag Archives: happy
76: Dan Balcauski: Adventures in the world of SaaS pricing
In our latest episode, we’re thrilled to feature Dan Balcauski, Founder of Product Tranquility, as we navigate the world of SaaS pricing models.More
75: Mike Rizzo: Building resilient Marketing Ops through community
Today we have the pleasure of chatting with Mike Rizzo, you’ll be hard pressed to find someone who’s done as much for the marketing Ops community. He’s the founder of MarketingOps.com, taking a community-led approach to building career resources that are purpose-built for MO Pros.More
74: Pratik Desai: A time traveler’s guide to martech and personalization
Today we have a super fun conversation with Pratik Desai, Founder and Chief Architect at 1to1. We dive into what martech and aerospace have in common as well as the speculative future of personalization. Pratik also gives us his take on the challenges that AI has to replace everything a marketer does today.More
73: The art of healthy escapism and the importance of disconnecting from work
When used properly, escapism through fictional narratives is an essential aspect of maintaining our mental health, enhancing our overall creativity and helping us become better humans.More
72: Bobby Tichy: AI and the future of Martech, a deep dive from SFMC to Braze
Today we’re joined by Bobby Tichy, he’s Co-Founder and Chief Solutions Officer at Stitch. Bobby’s a highly respected Martech veteran having spent over a decade working in technical roles for some of the biggest names in martech. He spent a combined 6.5 years working on the Professional services teams at arguably 2 of the most well known companies in martech, Salesforce and Marketo.More
63: Recaping takeaways from guest episodes in season 1
Season 1 featured our first 50 episodes, 20 of which were guest episodes. In today’s episode we’re going to recap our key takeaways from each guest episode in season 1.More
62: Ramli John: Writing the book on product-led onboarding
Today we’re joined by Ramli John, he started what’s widely known as one of the top marketing podcasts on the planet, Growth Marketing Today and he wrote a book called Product-Led Onboarding. Today he’s Director of Content at one of the top no-code onboarding tools in Appcues.More
61: Nick DeWilde: How marketers can get started in web3
We’re joined by Nick deWilde, one of the founders of Invisible College and Decentraliens NFT. We dive into Nick’s journey leading up to his decision to leave a rocketship and go independant on the path to web3. We talk about the Great Online Game, why every marketer should get the opportunity to jump into a web3 project, what’s the founding story behind Invisible College and how to chat with web3 skeptics.More
60: Kamil Rextin: Death to personal branding and dark social
Today on the show we have a veteran of the SaaS marketing industry, we’re joined by Kamil Rextin. He’s a father, a founder, a podcaster, a community moderator, the author of the 42/ newsletter, a neurodivergent advocate… but most of his time is shamelessly spent on memes and hot takes on Twitter. We get into analytics, dark social, media company narratives and why you don’t need a personal brand.More