62: Ramli John: Writing the book on product-led onboarding

Today we’re joined by Ramli John, he started what’s widely known as one of the top marketing podcasts on the planet, Growth Marketing Today and he wrote a book called Product-Led Onboarding. Today he’s Director of Content at one of the top no-code onboarding tools in Appcues.More

61: Nick DeWilde: How marketers can get started in web3

We’re joined by Nick deWilde, one of the founders of Invisible College and Decentraliens NFT. We dive into Nick’s journey leading up to his decision to leave a rocketship and go independant on the path to web3. We talk about the Great Online Game, why every marketer should get the opportunity to jump into a web3 project, what’s the founding story behind Invisible College and how to chat with web3 skeptics.More

60: Kamil Rextin: Death to personal branding and dark social

Today on the show we have a veteran of the SaaS marketing industry, we’re joined by Kamil Rextin. He’s a father, a founder, a podcaster, a community moderator, the author of the 42/ newsletter, a neurodivergent advocate… but most of his time is shamelessly spent on memes and hot takes on Twitter. We get into analytics, dark social, media company narratives and why you don’t need a personal brand.More

54: A blueprint for getting a job at a company you love

Hustle culture is dying. You deserve better pay, more flexible hours, less meetings, better benefits and better leadership. Last season in episode 048, we told you when to quit your job. In today’s episode, we’ll walk you through a simple playbook for finding a good job, with a company you love.More

52: Corey Haines: Writing the book on startup marketing

What’s up everyone! Today we have a super special guest on the show, this interview is more than 12 months in the making – You probably already follow him on Twitter – I’ve personally learned a bunch from him and know you’re going to get a lot of value from our conversation today. Today we’re joined by Corey Haines.More

45: An alternative to the T-Shaped marketer

The marketing landscape is vast, the landscape of doom has as many vendors as their are stars in our galaxy. The T-shaped marketer model is good for folks early in their career — perhaps. I think it’s too regimented, formulaic, and encourages marketers all to acquire the same set of skills — albeit with your own unique depth. I propose a marketing constellation.More