80: Wyatt Bales: Redefining marketing with AI, SQL, full-stack pros, and the automation of end-to-end campaign requests

Wyatt Bales served up an awesome episode, calling marketers to defend themselves with SQL proficiency amidst rising AI and automation. His vision? The future marketer as a ‘full-stack’ pro, tech-savvy and strategic, partnering with AI to steer marketing operations to be faster and more data-driven.More