The perfect way to convert visitors is by using dynamic areas to show different content to different visitors.More
Monthly Archives: November 2020
08: Why your job is better than getting eaten by lions
It’s totally absurd, but for perspective I often imagine my ancestors living 20,000 years hauling home some berries or a wild boar. They literally risked their lives to gather food. Now your ability to provide for yourself and your family consists of clicking buttons on the Internet.More
07: Brian Leonard: Be friends with engineering with open source Martech
There’s a lot lost when we think of marketers and engineers as separate things and not the organization as a whole. The right thing to do is engage with the engineers that power your marketing tech stack. And meet them where they are. Open source martech can help with that.More
06: The best email program you’ll ever build
The most engaged email program you’ll ever build is a 5-day email course, and the best part is you won’t have to write any new content. More